CMO – VP of Marketing
Growth Strategies / E-Commerce / Digital Marketing/ Branding / P&L / Startup Analytics & Modeling / Strategic Planning / Social Media / B2B & D2C Integrated Marketing / Advertising / Demand Generation / CRM / Team Building
A proven and successful marketing, growth and business development leader, Mr. Jeff Biesman has an outstanding record in strategic planning, marketing, e-Commerce, operations and talent management for both early-stage companies and well-established brands including $1.4B YP, Little Black Bag, Shoedazzle, Bank of America, Sony Pictures Digital, The Walt Disney Company and others. During his career he has distinguished himself with a long list of high-impact contributions; successful go-to-market strategies, breakout national marketing programs, branding/re-branding initiatives, new product introductions, sharp revenue increases and dramatic sales & profit turnarounds that have expanded business opportunities and created substantial value for shareholders.
Adept at finding practical solutions to complex business problems, Mr. Biesman can be viewed as a “balanced leader” – one who shapes future events, energizes his team, builds strong relationships and models personal integrity. His intellect and considerable management talents are clearly-evident in his history of taking game-changing marketing and business development programs from the drawing board through development to a successful and profitable execution.
In addition, he has shown himself to be a polished communicator and effective consensus-builder. He has managed dozens of major marketing and e-Commerce initiatives and negotiated successfully on matters ranging from everyday service contracts to national distribution agreements. He also has enjoyed great success as a planner and architect of change, transforming organizations, improving sales/marketing efficiencies and delivering stronger operating performance.
Mr. Biesman’s education includes a Masters’ degree in Education with a Management Concentration and a Bachelor of Arts degree in Political Science, both from the University of Texas at Austin. He serves on the Advisory Boards of Jiko.oi, Rejoiner and WeFind and has been an Adjunct Professor at the Graziadio School of Business and Management at Pepperpdine University.
Any accurate description of Mr. Biesman’s skills and talents will likely include the following adjectives and personal attributes; energy, analytical, tenacious, executive presence, proven leadership qualities and sound business judgment. Confident in his skills and proud of his past business accomplishments, he is anxious to take on the opportunities and challenges of his next leadership assignment.